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JP Crawford Associates

GLENS FALLS, QUEENSBURY, ADIRONDACK BUSINESS PLAN DEVELOPMENT

Queensbury, Glens Falls Business Plan DevelopmentA well thought out business and marketing plan is needed in today's world.  JP Crawford Associates has the experience to help develop the right plan for your business. We work with you and your staff to create your own blueprint for success, providing skilled business advisory services and small business coaching strategies. We work with startup organizations as well as mature organizations.

Writing a business plan should be thought of as creating a blueprint for success for your business. An effective business plan tells a great story, weaving an exciting plot that captivates the reader. You want 50 pages of brilliant strategies and dazzling statistics.

This gives a guide for your management team to follow and effectively communicates the company direction to your staff. The business plan provides a considerable and logical framework within which a company can develop and pursue its strategies over the next 3-5 years.

If you are trying to obtain financing for a startup or existing business in Glens Falls, Queensbury or the Adirondack region, it is even more important to have a professionally written business plan that often serves as the company's first introduction to investors!

The document should be 50 pages or less. It needs to be written in a concise and focused manner. Appropriate color graphics and an attractive cover always set a positive tone. Usually, less is more. Utilize charts, graphs, tables, and pictures to convey information.

JP Crawford Associates through its vast network of links to financial institutions, local economic development agencies, (state and local), chambers, and other regional business contacts can help you make these important connections for either obtaining financing or for networking.

Marketing Plan

A strong marketing plan is essentially a blueprint for bringing your product or service to your target market. Good market research will uncover marketing ideas for new products or services that are not presently being met. Marketing plan development includes:

  • Market Analysis
  • Marketing Strategies and Tactics
  • Sales Strategies
  • Advertising
  • Customer Service
  • New Product Development

Your marketing strategy is the comprehensive approach your business plan will take to achieve your business objectives. Your marketing strategy integrates the activities involved in marketing, sales, advertising, public relations, and networking.

JPCA will work with to develop these key components to assure they will work together to enhance your company image, reinforce your brand strength, and ensure that your business is distinct from your competitors.

We will assure your:

  • Market Research
  • Advertising Campaigns, sales incentives, public reations
  • Networking plans

All move your business in the direction of achieving your marketing goals. The best marketing plans are result-oriented; they define specific, realistic, measurable goals within time parameters.

JP Crawford Associates can act as your business startup consultant and help you through the business plan and marketing process. We offer a vast network of links to financial institutions, local economic development agencies, (state and local), chambers, and other regional business contacts which can help you make these important connections for either obtaining financing or for networking.

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Gwowth JP CRAWFORD ASSOCIATES
Business Coaching & Advisory Services
94 Bay Street
Glens Falls, NY 12801
518-221-1487
Adirondack Chamber of Commerce

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